Guides/E-commerce

Shopify vs WooCommerce: Which Is Better for NZ E-commerce?

Comparing Shopify and WooCommerce for New Zealand e-commerce. Costs, features, payment gateways, and which platform suits different NZ businesses.

7 min read

Shopify and WooCommerce are the two most popular e-commerce platforms in New Zealand. Both can power a successful online store, but they work very differently. This guide compares them across the factors that matter most for NZ businesses.

Shopify: The Hosted Solution

Shopify is an all-in-one hosted platform. You pay a monthly fee and get hosting, a store builder, payment processing, and app integrations bundled together. You do not need to worry about hosting, security, or updates.

WooCommerce: The Self-Hosted Solution

WooCommerce is a free plugin that turns a WordPress site into an online store. You manage your own hosting, security, and updates. It gives you more control and flexibility, but requires more technical knowledge or a developer to set up and maintain.

Cost Comparison

Shopify plans start from $39 NZD/month (Basic) to $399 NZD/month (Advanced), plus transaction fees if you do not use Shopify Payments. WooCommerce itself is free, but you need hosting ($15 to $80/month), a domain, SSL, and potentially premium plugins. Over time, WooCommerce can be cheaper, especially at higher volumes.

NZ Payment Gateways

Both platforms support NZ payment gateways. Shopify has its own Shopify Payments (powered by Stripe) plus integrations with Windcave and Afterpay. WooCommerce supports Stripe, Windcave, PayPal, POLi, Afterpay, and others through plugins.

Flexibility and Customisation

WooCommerce wins on flexibility. You can customise virtually everything because you have access to the underlying code. Shopify is more limited but has a large app ecosystem. For unique checkout flows, complex product configurations, or custom integrations, WooCommerce is usually the better choice.

When to Choose Shopify

  • You want something simple that works out of the box
  • You do not have a developer or technical team
  • You want hosting, security, and updates handled for you
  • You need to get up and running quickly
  • Your product range is straightforward

When to Choose WooCommerce

  • You want full control over your store and code
  • You need custom functionality or complex integrations
  • You want to avoid ongoing transaction fees
  • You already have a WordPress website
  • You plan to scale and want to own your platform

Our Recommendation

For most NZ businesses that want full control and plan to grow, WooCommerce is the better long-term investment. For businesses that want simplicity and are happy to trade flexibility for convenience, Shopify is a solid choice.